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Showing posts from August, 2022

Women in the local entertainment industry

So my fellow readers, it's been a while since I last wrote to you. I am pleased today to share with you my the information I gathered while attending the Vukubone 2022 music conference at Mbabane. For your information, this is what I learnt on the first day of the conference. It's a pity most of the local artists didn't attend 😔.  Frankly, they missed a lot when it comes to intellectual property. This refers to the collection of rights of original content creators. Here they addressed the pending issue of the copyrights act of Eswatini. Truthfully, I have good news to every artist out there. Guys, I am glad to tell you; it's promising. Though it is still in motion but they promised that it won't be beyond three years, and artists are going to earning their royalties.  But, that's not the issue for today. Yesterday we were graced by the presence of prestigious women who are part of the entertainment industry in the country. In our midst was Ms Penny Bouwer, Zoe ...

Research In The Music Industry.

Fellow artists, it goes without saying that relevance is the key in this industry.  Staying on top of your game is what we all need but it's hard. For simplicity, I am going to dwell on the significance of research in this beautiful industry of ours. It is the main key to relevance I believe. Research changes perspective. It transits shortcomings to upcomings. It broadens what you already know, adding some weight to it thus making it sink into the listeners mind. Artists who lack curiosity can't be relevant. This is because in order to embark on a research journey one needs to be more interested in the subject matter.  Teach yourself the habit of superstars. Involvement. Involve yourself in societal proceedings like basketball games, musical concerts, etc. Buy tickets if need be. This will help you explore and find out what elements other artists use to cheer up crowds and add that ingredient to your craft. Research makes you well versed on what's happening around you. Alwa...

Promoters And Organisers Short Note.

Art.  Yes, it began as a hobby but now it's a dream we as artists hope it'll put bread on the table someday.   Promoters.  Stop gambling with the food of our children and families. We are out here working and sweating blood. Daily we are trying to master the art of being superstars, but you see only profits from our dreams.  Guys, that's ice cold.  So, let me tell you my experience.  On a Saturday of the 6th of August I and a good friend of mine DJ Crocnova attended a gig at Edam, Ngonini where Mgarimbe was supposed to headline.  Crocnova was booked or should I say negotiated to perform without any upfront fees and he agreed because like all Swazi artists, his heart is in a good place.  We went there, the DJs took turns on the turntables and a crowd of less than 30 people cheered. It was so embarrassing. The problem began when the organisers were supposed to pay. The atmosphere changed, the morning air got more moist from the sweats of men. A...